More Than Strata

0 % ↑

days ahead of 2020 sales goals

0

growth in newsletter subscribers

0

faster website

0 % ↑

days ahead of 2020 sales goals

0

growth in newsletter subscribers

0

faster website

What prompted the need for change?

Natalie reached out to Ucidity after realising that their new brand which they had launched was attracting the wrong type of customers. Because of the name people continually reached out for day-to-day facilities type services, without realising they were a Strata Management company and not that customers Strata for their building.

Needed to rename and reposition business
Wanted to disrupt the industry and chart themselves as leaders in the market
All collateral needed to be elevated to cut out their own unique segment within the industry
Website was slow and not generating sales
Needed to setup up a marketing to create and support rapid growth

Who is

More Than Strata

More Than Strata brings award-winning strata managers, years of top-tier corporate management experience, and a real commitment to customer service. They’re passionate about delivering solutions, not excuses as to why something cannot be done.

They choose ‘yes’ when you choose to the best strata service provider.

Our original brand direction was just not attracting the right customers and hindering our growth. We needed an overhaul that would strategically position us against our competition.

What solution did they go for?

Consulting

Strategy

Branding

Website

Inbound

CRM

Marketing Support

Software

We found that the best approach to do a complete Brand and Market strategy. Through our Brand Strategy Workshop we were able to identify right fit customers, business position and go to market strategy. This then charted the course for:

Establishing the logo and visual style for the new brand
Apply the look and feel consistently across all media including business cards, promotional material, email signature, social media and digital assets
Responsive website design and implemented with a focus on disrupting the strata space and thus attracting new customer through compelling content
Landing pages were created and targeted to specific customer types
Integration into CRM to manage customer interactions
Google Ads campaign was run with industry partner to help drive initial traffic and growth

What solution did they go for?

Consulting

Strategy

Branding

Website

Inbound

CRM

Marketing Support

Software

We found that the best approach to do a complete Brand and Market strategy. Through our Brand Strategy Workshop we were able to identify right fit customers, business position and go to market strategy. This then charted the course for:

Establishing the logo and visual style for the new brand
Apply the look and feel consistently across all media including business cards, promotional material, email signature, social media and digital assets
Responsive website design and implemented with a focus on disrupting the strata space and thus attracting new customer through compelling content
Landing pages were created and targeted to specific customer types
Integration into CRM to manage customer interactions
Google Ads campaign was run with industry partner to help drive initial traffic and growth

What results are they experiencing?

More Than Strata has had incredible growth which has continued even though they launched just before the pandemic hit Australia.

Some of the great results they continue to see:

Newsletter subscribers increased by 360% in 6 months
Website speed increased by 500%
Reached sales goals 90 days ahead of schedule when COVID first hit
They can manage their digital marketing from single system, including monitoring their results

We love working with Ucidity! With everything we’ve created together, all we can say is a huge thank you and two thumbs up.

Natalie Fitzgerald

General Manager

Let’s get in touch!

We’d love to connect and see where we can add value to your business. Enter our details and one of our team will reach out to you promptly.

Let’s get in touch!

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More Than Strata

What prompted the need for change?

Who is

More Than Strata

What solution did they go for?

What solution did they go for?

What results are they experiencing?

Let’s get in touch!

Let’s get in touch!

Buroserv

Living My Way

Kinu Consulting

Benchmark Media & Entertainment

Kings Cross Distillery

Supercare Property Services

The Lillie Clinic

FullCRM

Quicklinks.

Contact Us.