Kings Cross Distillery is a new bar and restaurant launched in the area with three core focus’ – leverage the history of the area with a high-end eclectic environment and unique on-site distillery experience. All this needed to be captured within the brand:
Kings Cross Distillery is located at the intersection where the once mischievous glittering half-mile of Darlinghurst Road, met with Sydney’s glamorous personality mecca of Macleay Street.
Their pot-still affectionately called “Miss Pottsy”, sits in the heart of the distillery, inside a venue that was once home to covert businesses; an illegal 60s casino and a salacious club; and a private bookshop, complete with secret tunnels and spaces to hideaway from the eyes of the law.
As with many of our customers, the Brand Tool allowed us to create a brand that truly captured all the elements and history of Kings Cross:
As with many of our customers, the Brand Tool allowed us to create a brand that truly captured all the elements and history of Kings Cross:
Ucidity creates strong brands that connect with customers and form long-lasting relationships.
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In the first 72 hours, the site generated enough sales to cover the website build and continues to grow.
Some of the great results they continue to see:
We love it when a local business such as KXD gets to celebrate a win – especially during a time when our country needed some positive news.
Khare Aoun - Kings Cross Distillery
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Kings Cross Distillery